Reduce sales preparation time
WHAT MAKES US DIFFERENT?
No other presentation provider combines sales experience and client insight with our creativity and technical ability.
We understand the challenges you face – and can help you overcome them.
Salespeople are having to prepare more and must fight harder for every sale: they need all the help they can get. It can be difficult to adapt quickly in live meeting situations, and people often lack the tools to seize up-sell and cross-sell opportunities in the moment.
Marketers often complain that salespeople don’t maximise the content developed for them, and can present ‘off-brand’ or even unprofessional content. At the same time, marketing can struggle to provide field access to the latest content and messaging, and can be unsure which content works best and resonates with potential buyers.
Customers and prospects hate one-way sales pitches. They are unengaging and can be counter-productive from a sales perspective.
IPS OFFERS YOU A BETTER WAY TO PRESENT
Selling in the age of the informed buyer — our solutions enable you to:
Cross-sell and up-sell on the fly
Control your marketing messages
Analyse content performance, see what works, and drive sustained ROI
Engage buyers through personalisation and interactivity
Present the right content at the right time
AVOID THE PITFALLS
Only 19% of sales meetings are valuable to executive buyers.
57% of B2B buyers felt that sales people were not prepared for the first sales meeting.
70% of content created by marketing is never used by sales.
Salespeople spend only a third of their time selling, and another third on searching for or creating content.